Introduction How to choose a website builder? Why to use WordPress over Squarespace? WordPress vs Squarespace pros and cons for SEO Website eCommerce Website Blog WordPress vs Squarespace Introduction When you want to build a website the first decisions is to select...
Nowadays is important to connect with a potential customer across more than one online channel. These can include from social media marketing to paid advertisement, SEO or content and email marketing. Not all companies have a clear approach when they select what...
Build an empathy map to understand customer needs Design a customer journey for your customers Create a successful website by building a prototype you can test Analyze and measure the impact of your actions after a campaign is launched The relationship with customers...
Traditional marketing strategies are no longer a viable solution for businesses to generate awareness. With no room for experimentation and huge budgets, traditional marketing techniques have become obsolete. In this article, we are going to address how growth...
We are now spending more time working from home. Businesses have switched their operating model, spending less time at the office and more time at home. This can be chaotic and therefore putting a lot of law firms under pressure. Lawyers must adapt and apply new...
Building a successful law firm is not an easy task, especially when your clients are a priority. You have a list full of tasks to deal with daily and deadlines to manage. Although it sounds challenging when you recently start, you tend to leave your marketing...
It is common to see almost on a weekly basis, news and articles exposing law firms and other practices in which security breaches have occurred. As a consequence, law firms and lawyers working in different fields of practice are required to know and understand data...
What before was a shortlist with few software solutions for law firms, nowadays the decision of choosing a software solution has become incredibly complex with so many providers in the market. For that reason, we made a list of the most complete software solutions....
Online internet presence has become significantly important for businesses that wish to leverage their brand quality. For law firms, it is even more meaningful hence; most of them do not develop a high-performance marketing plan. Although digital marketing plans are...
Many of us are familiar with chatbots from online shopping or smart devices –assistants- that we carry every day. Their main goal is to help people through code patterns. Utilization of chatbots has been considered as a part of digital transformation. Therefore, their...