by belei | Sep 7, 2020 | Digital
Before starting the optimization process of a landing page we need to understand when it used and for what purpose. This article analyzes in detail: Which are the characteristics of a landing page The optimization process of a landing page Wireframing and information...
by belei | Aug 24, 2020 | Digital
In this article, we are going to dive deeper into the functionalities and features of Google Tag Manager as a tool to understand your visitor behaviour on your websites. The main topics tackled in this article are about what the tag manager is, variables, triggers and...
by belei | Aug 17, 2020 | Digital
When using Google Analytics is very difficult to tell if you are analyzing the data correctly. There are factors you need to take into account to make sure your data is as accurate as possible. This is achieved by removing data and traffic sources you don´t need or...
by belei | Aug 12, 2020 | Digital
What is outbound lead generation? When to consider outbound marketing strategies? How LeadFuze can help you attract more leads? What are some of the things you can do with LeadFuze How you can use LeadFuze to improve your outbound marketing strategies Account-Based...
by belei | Aug 10, 2020 | Digital
Google Analytics helps you identify how a user behaves on your website and behind the numbers, there are human behaviour and actions. Through this tool, you can see what actions are users performing on your site and what results are you achieving through your...
by belei | Aug 3, 2020 | Digital
Before starting to optimize a website you need to define why you need to analyze it and what goals you want to achieve. Data gathered should allow you to answer the following question: What can I do differently based on this data? The most commonly used strategies to...
by belei | Jul 29, 2020 | Uncategorized
Download: 21 Social Media Routines to Increase Engagement and capitalize on your online marketing efforts Most businesses do not track their social media efforts and end up underestimating the fact that social media is an efficient marketing tool. We often hear...
by belei | Jul 27, 2020 | Digital
Taking action and measuring the performance of a website is beneficial in multiple ways. Businesses need to define optimization processes to see the impact of their actions and track the results obtained. We are talking here about incremental changes. Sometimes a 2%...
by belei | Jul 23, 2020 | Digital
Introduction How to choose a website builder? Why to use WordPress over Squarespace? WordPress vs Squarespace pros and cons for SEO Website eCommerce Website Blog WordPress vs Squarespace Introduction When you want to build a website the first decisions is to select...
by belei | Jul 20, 2020 | Digital
Nowadays is important to connect with a potential customer across more than one online channel. These can include from social media marketing to paid advertisement, SEO or content and email marketing. Not all companies have a clear approach when they select what...