How To Build An Optimization Strategy For Your Landing Page

How To Build An Optimization Strategy For Your Landing Page

Before starting the optimization process of a landing page we need to understand when it used and for what purpose. This article analyzes in detail: Which are the characteristics of a landing page The optimization process of a landing page Wireframing and information...
Google Tag Manager or Tag Management System for Beginners

Google Tag Manager or Tag Management System for Beginners

In this article, we are going to dive deeper into the functionalities and features of Google Tag Manager as a tool to understand your visitor behaviour on your websites. The main topics tackled in this article are about what the tag manager is, variables, triggers and...
Cleaning Data and Finding Answers with Google Analytics

Cleaning Data and Finding Answers with Google Analytics

When using Google Analytics is very difficult to tell if you are analyzing the data correctly. There are factors you need to take into account to make sure your data is as accurate as possible. This is achieved by removing data and traffic sources you don´t need or...
Research Methods To Grow Your Business Online Faster

Research Methods To Grow Your Business Online Faster

Before starting to optimize a website you need to define why you need to analyze it and what goals you want to achieve. Data gathered should allow you to answer the following question: What can I do differently based on this data? The most commonly used strategies to...

21 Social Media Tips to Increase Engagement

Download: 21 Social Media Routines to Increase Engagement and capitalize on your online marketing efforts Most businesses do not track their social media efforts and end up underestimating the fact that social media is an efficient marketing tool. We often hear...
5 Proved Marketing Channels to Amplify Your Business Growth

5 Proved Marketing Channels to Amplify Your Business Growth

Nowadays is important to connect with a potential customer across more than one online channel. These can include from social media marketing to paid advertisement, SEO or content and email marketing. Not all companies have a clear approach when they select what...